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Tuesday, July 31, 2007
SALE: Private Registration for only $1.95
Tired of junk mail, spam, or unsolicited phone calls? Want to keep your personal information away from prying eyes? Our "Private Registration" services are for you. By working with "Domains By Proxy," you can have your domain registered privately, so your contact information will be hidden from the publically accessible WHOIS records.

Private Registration typically costs $7.95 a year (plus domain registration fees), but for a limited time, you can purchase new Private Registration Services for only $1.95. Test out this service and see if it's for you. You can take advantage of this sale for new domain registrations, or for a domain you already have registered.

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Take Time for Self Promotion - Part 3

This is the third article in our series on promoting your church website. You really should take time to read the first and second articles before you continue. This article will be a bit more technical than the first two...but vitally important for you to consider as you prepare your site for submission to the major search engines.

One of your first steps in making your site visible to the waiting world is the use of META tags. While META tags cannot guarantee you a good listing on a search engine, they certainly can help. Please make sure that you put good META tags in your site before you start submitting your URL to search engines.

There are two primary META tags that are important for you to put on your site. META tags are often indexed by robots and spiders that visit your page in order to identify the content of your site, and the keywords that most effectively describe your site. I would suggest that you put META tags on every page within your site. Below, are some good tips you can use to help make your site more likely to get a good search engine result.

TITLE - Using the TITLE tag, make sure you give your page a good title. It doesn't hurt if your title is descriptive, and contains a few keywords that would describe your site. The TITLE tags should be the first tags in the HEAD section of your page.

META DESCRIPTION - Using the "description" META tag provides an accurate description of your site for the search engine to display in its results page. Write one or two sentences that are descriptive, compelling, and utilize your important keywords. All META tags should be placed after the TITLE tags, but before the /HEAD tag.

META KEYWORDS - In this tag, you'll want to include a number of keywords that someone might use to perform a search. You might also want to consider variations and common misspellings. Also, you should try to use a few of these keywords in your TITLE, H!, any ALT attributes, as well as within the main body of your document. All of these things could help your rating with the search engine.

Beware of "search engine spamming." This practice simply uses keywords repetitively within the document, and while you might fool a search engine or two, you might also lose your listing with them.

There are other META tags you can use (name="copyright"; "author"; "generator"; etc.); however description and keywords are the most important ones to help you with search engine listing.

A special note for users of Microsoft FrontPage: You can edit META tags either by using the "HTML" tab, or by right clicking on the page, choosing "page properties..." and then choosing the "custom" tab.

Make sure to go through your site and develop your META tags before you start submitting to search engines. While it is tempting to just start telling people about your site, make sure you do things in the right order.

Lastly, remember that this is equal parts science and art--you'll have to do some experimenting with your tags and see how they affect your listing and your traffic. You might also want to consider using a product like Traffic Facts to help you analyze how well your site is accomplishing its goals.

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Monday, July 02, 2007
Traffic Facts Upgrade & Promotion
Recent changes to our Traffic Facts product make it even easier to stay on top of your website traffic and popularity! Check out some of these new features:
  • New! Multiple Account Management makes it easy to review statistics from several different Web sites, all from a single interface!
  • New! Real Time Stats means you’ll stay in-the-know with stats that update every 30 minutes.
  • New! Conversion Tracking helps you determine if your online marketing efforts are giving you the proper return on investment.
If that wasn't enough, we've also made it easier for those who run multiple websites. You can save 5%, 8%, or 10% when you purchase multiple Traffic Facts accounts for your multiple websites. Learn how your site visitors interact with your website so you can maximize your efforts!

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Take Time for Self Promotion - Part 2
This is the second article in our series on promoting your church website. You can read the first article on our blog. While we won't dive into the technical aspects of search engine preparation in this article, please don't skim over these important steps you can take to help prepare your site.

Search Engines!! The best site in all the world does your church no good if nobody can find it! I assume that since you have a website, you want people to visit it. Therefore, you cannot cut corners when it comes to submitting to search engines and indexes. While we will show you some tips to save some money, if you want your site available quickly, you may end up spending some money on promotion. But, before you do, please follow some of the tips we offer here!

Before you even consider submitting your site to a search engine you must make sure it is finished. There should be no "Under Construction" logos or text anywhere. All of your links should work. There shouldn't be anything in your site that could cause a spider or a human editor to scratch their head. Finish the site!

There is a lot to be said for understanding the process of search engines and directories. There is a lot to be said for understanding how spiders and robots index your pages. Many designers swear by META tags, and they are certainly important.

However, the first tip I would like to give you is to design your site so that there is lots of valuable content for spiders and human editors to digest. You want to make your site so valuable that any search engine or directory would be foolish not to include your site.

So, even though you are itching to start submitting your site, take a moment and relax! Go back through your website. Eliminate any broken links or "under construction" indicators. Have a friend (or even an enemy) check your site over for errors. Make sure you have a lot of original content broken up over several pages. Designing your site with excellence in mind is one of the best ways to get listed in any search engine or index.

"So whether you eat or drink or whatever you do,do it all for the glory of God."I Corinthians 10:31

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ICANN lowers fee again
The Internet Corporation for Assigned Names and Numbers has reduced the per domain handling fee again from $.22 to $.20 per domain name year. As is our policy, these savings are passed on directly to you! So, when you buy or renew a domain, you can expect to pay less!

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.info domains for only $1.99
Until September 30, 2007, you can purchase a .info domain for as little as $1.99 (plus an ICANN fee of twenty cents)! What a great way to get yourself on the internet, or to purchase an extra domain for a particular ministry of your church. These are the cheapest domains you'll find available on our storefront, so if you need to maximize affordability, the .info domains are the way to go!

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Sunday, July 01, 2007
Sale: July & August, 2007 - Communication Tools
This is the year to improve your communication plan! We want to help you get started before school starts and the summer is a fading memory. We're offering great discounts on two of our communications products, but you have to act fast, when August is over, the sale will drift away with the dandelion fluff. :)

Save 10%-15% on Express Email Marketing and Fax Thru Email when purchased for 12- or 24-months.

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YourChurchBlog.net




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Jonathan Twitchell, the owner of YourChurchWeb.net, is also a pastor and podcaster.  He and his wife Melody live near the coast of Maine with their black, long-hair, bobtail cat named Kiera.

Pastor Jon believes that churches must stay abreast of new technologies in their effort to reach the world with the Gospel of Jesus Christ.  Through websites, podcasts, radio and television, the Church of the 21st century has the unique opportunity to be available to all people, twenty-four hours a day, seven days a week.

YourChurchWeb.net was begun in 2001 based on the conviction that every church ought to have a website, and that the technology should be as affordable as possible.

Jonathan's brother Douglas Twitchell joins us on this blog as an occasional guest blogger.  Douglas is the owner of Virtu Software, and specializes in web-based programming and database development. For an example of some of Doug's work, check out Quote Puzzler.  Doug is also very involved in ministry through his local church, and his ministry and devotional website.



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